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Will the home-cleaning revolution be Uberfied? How one company tried, and spectacularly failed. The online home-cleaning startup was in the midst of an explosive expansion and only shut its doors two days each year: Thanksgiving and Christmas Day.

But on this particular holiday, a booking had slipped through unnoticed, due to a website malfunction, according to a former employee. Rather than cancel an appointment at the last minute, Homejoy’s cofounder and CEO Adora Cheung grabbed a toilet brush and a vacuum cleaner. Then she headed to San Francisco’s Mission Dolores neighborhood and scrubbed.

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Charlie Hales, the mayor of Portland, Ore., was running a zoning hearing last December when he missed a call on his cell from David Plouffe, the campaign mastermind behind Barack Obama’s ascent. Although Hales had never met him, Plouffe left a voice mail that had an air of charming familiarity, reminiscing about the 2008 rally when 75,000 Obama supporters thronged Portland’s waterfront. “Sure love your city,” Plouffe gushed. “I’m now working for Uber and would love to talk.”

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In the new world of on-demand everything, you’re either pampered, isolated royalty — or you’re a 21st century servant. Angel the concierge stands behind a lobby desk at a luxe apartment building in downtown San Francisco, and describes the residents of this imperial, 37-story tower. “Ubers, Squares, a few Twitters,” she says. “A lot of work-from-homers.”

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On a Friday in July 2012, two employees of the Wikimedia Foundation gave a talk at Wikimania, their organization’s annual conference. Maryana Pinchuk and Steven Walling addressed a packed room as they answered a question that has likely popped into the minds of even the most casual users of Wikipedia: who the hell edits the site, and why do they do it?

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A Longform Stories Commentary on Reddit: 

Whether or not you believe the founders of Reddit sort of lucked in to being acquired really early you do have to admit - it's a heck of tale. Reddit no doubt changed the way content online is generated, but how did they do it?  Many have discribed Reddit as a traditional message board on steriods although it is so much more.  

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List of Best Longform Stories & Articles (Crime & Culture) - 2014: It's not hard to make a list of things that could easily have derailed Zach Galifianakis's world-changing "Between Two Ferns" interview with President Obama. The entire premise, for starters.

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Like so many accidental entrepreneurs, Sara Blakely just wanted to solve a personal problem. She loved to wear tight-fitting pants with sandals but couldn’t find the right undergarment to give her a smooth derriere. 

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One morning a few months ago, New Yorkers opened their eyes to a city that, seemingly overnight, had been blanketed in advertisements for a company called Airbnb.

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A bold entrepreneur with a radical startup. An African-American. In tech, those two phrases usually don’t go together. Enter Tristan Walker.

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The Truth About Marissa Mayer

Can you imagine going to work thinking you will be named the new CEO of Yahoo! that day, only to be shown the door?  This is a tough love type story.

The Story Behind Why AOL CEO Tim Armstrong Fired An Employee In Front Of 1,000 Coworkers

Wow, business can be harsh.  Tim Armstrong of AOL can apparently be a little bit harsher.

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